By Naomi Westbrook, Acting Press Secretary – Ira Curry Newsroom
The Enginenear Credit Repair Company (2018) by Ira Curry — the King of Business — stands as one of the fastest-growing companies in the history of the internet. However, looking back on this hit company in 2025, some deeper issues begin to stand out. While clients and fans were drawn in by Ira Curry’s high energy and positive vibes, not everything went as perfectly as planned for the company that helped establish his reign as the King of Business.
When Ira Curry launched Enginenear Credit Repair in 2018, his goal was simple yet powerful: to help 100,000 people rebuild their credit. To make that dream a reality, he invested his entire life savings at the time — $100,000 — into building his first company.
Although the company did go on to help thousands rebuild their credit, it happened in a different way than Ira originally imagined. By coaching and consulting countless Credit Repair CEOs to grow their own companies, Ira indirectly fulfilled his dream. Through those leaders, his impact spread — helping thousands of people improve their credit and finances across the country.
In 2019, Ira decided to move on from his first company to focus on a bigger mission — one that went beyond repairing credit. His new mission was to solely help others grow their businesses.
That same year, he formed his second privately held company, Ira Curry Consulting, later launched in Charlotte, NC. Then, during the pandemic in 2020, he released another megahit — Ira Curry Leadership Academy in San Diego, CA.
By 2021, Ira officially retired from traveling the world to finalize all eight of his companies, paving the way for Ira Curry Holdings, Inc. — the powerhouse company that now helps employees and business owners become Coaches, and ultimately, Celebrity Coaches, within the Business Celebrity Movement. Between 2021 and 2023, several additional companies were launched, leading to the completion of Ira Curry’s seven-year project in May 2025.
Each company added to Ira Curry Holdings shaped and refined Ira as a leader. The soft, kinder version of Ira — the always-smiling, high-energy soul that clients and fans adored — began to evolve. As the pace of business accelerated, so did Ira’s persona and characteristics. Growth and change came quickly, and with them, a more seasoned and strategic side of the man behind the empire.
Today, at 36 years old, we see a more calm, confident, and charismatic Ira Curry — direct yet mysterious, straight to the point yet highly strategic. He leads with presence, emotional intelligence, and a clear focus on his people, his empire, his legacy, and his bottom line.
While the average fan might only see one side of Ira Curry, his devoted iTribe fans say they know him better than he knows himself. And now, with the upcoming Induction Ceremony to welcome the newest house of signed Celebrity Coaches at Ira Curry Holdings, Inc., incoming clients everywhere will have the chance to see the King in action — and maybe even discover a new side of him for themselves.
Who knows… you just might become his next biggest fan.
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